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Advertising With Murphy Fair
This web site is a joint production of Murphy Fair Publications and the Tullahoma Media. All rights are reserved.
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'The Guru' of high school football in the state of Tennessee is Murphy Fair. Murphy, who lives in Murfreesboro, has been the authority on the subject for 20 years.
What makes Murphy 'The Guru' of high school football?
He publishes the annual Tennessee High School Football preseason magazine, which sold over 6,000 copies in 2007
He publishes the official game program for the TSSAA state football playoffs
He has a weekly high school football program on 104.5 The Zone. The show can be heard each Friday from 2-3pm. He is also a regular guest on The Zone, and WBFG in Huntington/Lexington
He writes a weekly column during the football season, which currently runs in various newpapers throughout the state
He is known by every head coach, player, supporter, and most fans in the state |
Banner advertising rates for MurphyFair.com have been significantly reduced, and can be combined with magazine, radio, and/or tv. Your opportunity to reach thousands of high school football fans throughout the state of Tennessee is here.These rates are for one calendar year:
MurphyFair.com only
Front page website - $500
All pages website - $1,000
If you also advertise with Murphy on other media
Front page website - $350
All pages website - $750 |
MurphyFair.com could be the best advertising opportunity available to reach the typical high-school football fan - the 25-54 year old who makes and spends money. How big is the potential audience?
There are more than 300 high school football teams in the state of Tennessee. Murphy personally contacts each of the head coaches every spring, seeking information for the magazine. With an average of 45 players per team, and 5-10 coaches per team, that's a potential audience of more than 15,000 people
On any given Friday night during the football season, there are 150,000 people attending high school football games in the state. During the regular season alone that is 1.5 million fans
Murphy's magazine is viewed regularly throughout the season by its readers as new teams come up on the schedule
Thousands of high school football fans, for one reason or another (travel distance, bad weather, schedule conflicts), cannot attend games each week. These same fans are interested in scores, statistics, and other related information about the games. The web site will carry this data updated daily
A conservative estimate of potential visitors to the Murphy Fair web site, including players, fans, coaches, and media representatives shows a minimum of 5,000 visitors per week during the 15-week season.
What will MurphyFair.com provide to its visitors to entice them to return over and over throughout the season and off-season? Why should potential advertisers consider this web site?
Exclusive content from 'The Guru' himself, including a weekly column, polls in each of the state's eight classifications, predictions on upcoming games, and much more. These features can only be found on this web site
The only state-wide coverage of high school football available
Promotion of the the web site by Murphy at every available opportunity, including his magazine, his weekly newspaper columns, and his many statewide radio and television appearances
Message Boards and other interactive features that will allow fans to communicate with each other and create a sense of community throughout the state, both during the season and during the off-season
A wealth of football information, including but not limited to, state football records, statewide standings, statewide statistics, coaching changes, top college prospects, all-star teams, and more
In addition to being the most content-rich football web site for high school football in the state, Murphy plans to expand the site in the future to cover high school basketball and baseball |
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